Our Story
We help businesses and brands succeed in the digital age
1,000+
PROJECTS
15
YEARS
10
COUNTRIES
19,340
COFFEES
From insight to action, we guide organizations in defining and executing strategies that drive growth and long-term success across diverse industries.
- Develop messaging
- Market research
- Business process assessment & improvement
- Communication plans
- Consultative sales training
Strategy
Consulting
Marketing &
Sales Support
We empower organizations to enhance their market presence and drive sales growth by delivering comprehensive marketing and sales support services.
- Branding/rebranding initiatives
- Develop target account lists
- Email marketing
- Event planning & execution (tradeshows & conferences)
- Advertising campaigns
- Social media
- Collateral development
- Websites
- Product launches
Technology &
Data Consulting
From planning to implementation, we support organizations in addressing their most critical challenges with cutting-edge technology solutions.
- Tech stack assessment & implementation
- Data acquisition, cleansing, integration, and orchestration
- Technology risk analysis & documentation
- Vendor compliance preparation
- Self-service customer portal deployment and management
Starts with a vision
Ongoing Marketing Support
Advertas leverages best practices in Account-Based Marketing through the following actions:
- Identify key decision-makers at specific, named companies
- Customize the message and touchpoints for each role and stage of the buyer’s journey
- Deploy and manage optimized campaigns
- Create high-impact, memorable experiences that connect with prospects
Milestones and metrics
Mind the Gaps
What are your current gaps? All engagements start with a conversation to map out the current marketing needs. We work with your team to understand your objectives and create a customized, tailored plan to meet them.
Schedules roadmap
Schedules Roadmap
Business cannot wait and the time domain matters. We will work with you to understand and capture your time requirements for the next marketing campaign or product launch. We use structured scheduling tools to identify key milestones and the critical path to the objective.
Rigzone X Advertas
Two industry powerhouses – Rigzone, the largest of the oil and gas online news outlets, and Advertas, a marketing agency specializing in the energy sector, have partnered to deliver a cohesive solution for your campaigns, from creative content to reaching an audience of literally millions.
Rigzone attracts over 1 million monthly web visitors and has over 4.5 million members, placing the site far ahead of other online industry publications. Companies seeking to sell products and services to the energy industry can be confident their ads will get the maximum impressions available from any single channel.
Advertas in the News
Houston-based B2B marketing agency Advertas has won two Awards of Distinction from The Communicator Awards in the B2B Multi-Channel Campaign and Immersive & Experiential Trade Show Exhibit for their work for Geophysical Insights, joining other winners such as AARP, Bank of America, and PepsiCo.
Houston-based B2B marketing agency Advertas has won a Platinum Hermes Creative Award in the category of event marketing for their promotion of the Paradise® AI Workbench at IMAGE 2022, joining other winners such as AT&T, Accenture, and PepsiCo.
Clients Across the Energy Industry
Want to Join the Team?
Our team is a mix of strategists, writers, designers, developers, introverts, extroverts, but we’re all brought together by a love for digital marketing. Our diversity makes us stronger, smarter, and, most importantly, more creative. We believe that the best teams are made up of different types of people who share a common goal.
Hear What Our Clients are Saying
The engagement has been so successful that the survey and white paper approach has become a key strategy for the client’s company. Advertas is practical and results-focused. Moreover, they deliver on time and within the budget. Their segment expertise and attention to detail also stand out.
CONSTANTINE LAU – GLOBAL DIRECTOR OF MARKETING & STRATEGY, SCHNEIDER ELECTRIC
Advertas was instrumental in developing helpful product sheets and pitch decks for our fundraising. We worked closely with them to simplify our message so that everyone, from clients to investors, could understand what we sell and the power of our technology. Thanks to their help, we’ve raised over $3 million in our fundraising rounds, and we’re now looking at raising around $100 million.
DAMIR PERGE – CEO & CO-FOUNDER, AMPTRICITY
Advertas is the premier choice for energy and tech companies looking to partner with a team who understands their business and industry — and most importantly, delivers results. It’s a one-stop shop with highly-qualified, in-house talent equipped to navigate today’s modern marketing landscape.
KAYLA MONIS, MARKETING DIRECTOR, OPIS – A DOW JONES COMPANY
“Their strategy capabilities set them apart.”
Advertas was talented at crafting sales presentations which allowed the client to show impressive demonstrations. Their ability to follow through with the marketing strategies they developed made for a successful collaboration. Above all, they remained
responsive throughout the process.
MARK ROOP, FORMER PRINCIPAL & CO-FOUNDER, ESIMULATION
“Their communications were “top drawer” with integrity behind every answer.”
Advertas excelled in delivering the project in a timely manner that satisfied the client’s expectations. The team established a seamless workflow through excellent communication. They were described as trustworthy and having a can-do attitude. Customers can expect capable and talented marketers.
WILLIAM BARKHOUSE, FORMER DIRECTOR OF GEOPHYSICS, SEG
“We’ve been able to develop an intimacy business model, given how involved Hal is with our strategy.”
Revenue increases between 2016–2019 have been directly attributed to Advertas’ work, and early results in 2021 show promising recovery from the 2020 pandemic. Their team has cultivated an integrated relationship with the company. Not only are they highly invested, but they’re also always available.
MICHAEL DUNN, SVP OF BUSINESS DEVELOPMENT, GEOPHYSICAL INSIGHTS
“I wouldn’t hesitate to refer anyone to Advertas.”
Internal stakeholders are very pleased with Advertas’ services, praising their ability to stay within the timeline and budget while also delivering an exceptional partner. Their industry knowledge, marketing skills, and collaborative team made them excellent strategic partners.
WILL DARROH, PRESIDENT, PIPER MORGAN ASSOCIATES
“Advertas has a holistic view of the business and saw their success through the lens of our success.”
Thanks to Advertas, the company went from a startup to a 75% market share during their engagement. Their project management was second to none, and they were able to deliver outputs on time and within the budget. The communication was clear at every phase.
GREG SALYARDS, PRESIDENT AND CO-FOUNDER, 2FA, INC
The UX design work on 4.0 has been excellent. I believe it is setting the framework on the future of our software and the basis for a machine learning platform for interpretation. I look forward to the further development of Paradise 4.0 UX, which I think the industry will truly appreciate.
ROCKY RODEN – GEOPHYSICAL INSIGHTS
Advertas has provided outstanding guidance to CDI in a variety of areas relating to the customer-facing sides of our business. We continue to rely on their team to help shape our go-to-market strategy as we expand our engineering practice and launch new products. Our business has taken on exciting new dimensions, growth, and direction as a result of their work.
VAN WILSON – CONTROL DYNAMICS INTERNATIONAL
We retained Advertas as our outsourced marketing function to handle the complete launch of the FuelTrax solution, including supporting marketing collateral and website. We’ve been impressed with their team’s creativity, ability to manage to a budget, and degree of excellence in their work.
ANTHONY GEORGE – NAUTICAL CONTROL SOLUTIONS
